![The reason Min Hee Jin decided to skip the teasers for NewJeans and released the MVs instead | allkpop The reason Min Hee Jin decided to skip the teasers for NewJeans and released the MVs instead | allkpop](https://www.allkpop.com/upload/2022/08/content/111227/web_data/allkpop_1660235609_untitled-1.jpg)
The reason Min Hee Jin decided to skip the teasers for NewJeans and released the MVs instead | allkpop
![Meet Min Hee-jin, mastermind behind K-pop girl group NewJeans: the CEO of Hybe sub-label Ador helped launch Girls Generation and Exo at SM, so why has her new group's branding been slammed? Meet Min Hee-jin, mastermind behind K-pop girl group NewJeans: the CEO of Hybe sub-label Ador helped launch Girls Generation and Exo at SM, so why has her new group's branding been slammed?](https://cdn.i-scmp.com/sites/default/files/d8/images/canvas/2022/08/12/ba075812-2073-408e-829a-164376ffc6e1_06ac0852.jpg)
Meet Min Hee-jin, mastermind behind K-pop girl group NewJeans: the CEO of Hybe sub-label Ador helped launch Girls Generation and Exo at SM, so why has her new group's branding been slammed?
![Meet Min Hee-jin, mastermind behind K-pop girl group NewJeans: the CEO of Hybe sub-label Ador helped launch Girls Generation and Exo at SM, so why has her new group's branding been slammed? Meet Min Hee-jin, mastermind behind K-pop girl group NewJeans: the CEO of Hybe sub-label Ador helped launch Girls Generation and Exo at SM, so why has her new group's branding been slammed?](https://cdn.i-scmp.com/sites/default/files/styles/768x768/public/d8/images/canvas/2022/08/12/ba075812-2073-408e-829a-164376ffc6e1_06ac0852.jpg?itok=RSLpBOl4&v=1660279991)
Meet Min Hee-jin, mastermind behind K-pop girl group NewJeans: the CEO of Hybe sub-label Ador helped launch Girls Generation and Exo at SM, so why has her new group's branding been slammed?
![Billboard includes genius idol incubator Min Hee-jin in 'The 2023 Women in Music' list | Aju Korea Daily English Billboard includes genius idol incubator Min Hee-jin in 'The 2023 Women in Music' list | Aju Korea Daily English](https://image.ajunews.com/content/image/2023/02/28/20230228111548227648.png)
Billboard includes genius idol incubator Min Hee-jin in 'The 2023 Women in Music' list | Aju Korea Daily English
![ADOR's Min Hee Jin under fire for downplaying HYBE's role in her success with NewJeans – Asian Junkie ADOR's Min Hee Jin under fire for downplaying HYBE's role in her success with NewJeans – Asian Junkie](https://www.asianjunkie.com/wp-content/uploads/2022/08/MinHeeJin.jpg)
ADOR's Min Hee Jin under fire for downplaying HYBE's role in her success with NewJeans – Asian Junkie
![TW: P3dophil1a, inappropriate content. Adressing the Min Heejin situation. | KProfiles Forum - KPop Forums TW: P3dophil1a, inappropriate content. Adressing the Min Heejin situation. | KProfiles Forum - KPop Forums](https://1409791524.rsc.cdn77.org/data/images/full/619894/min-hee-jin-accused-of-sexualizing-minors-following-these-newjeans-photos.jpg)
TW: P3dophil1a, inappropriate content. Adressing the Min Heejin situation. | KProfiles Forum - KPop Forums
![HYBE x Min Hee-jin's New K-Pop Group New Jeans Wins Fans Over With Music Video 'Attention', Watch - News18 HYBE x Min Hee-jin's New K-Pop Group New Jeans Wins Fans Over With Music Video 'Attention', Watch - News18](https://images.news18.com/ibnlive/uploads/2022/07/new-jeans.jpg)